CLIENT: Sweet Vapes
Flavour driven characters and bold packaging became the foundation of this vape liquid range created for Sweet Vapes. Developed as part of a complete rebrand, the artwork gave each flavour its own unique personality while building a cohesive visual identity across the collection.
Combining character design, custom typography and vibrant packaging graphics, the labels were built around a cast of original illustrated mascots inspired by the products themselves. The final packaging helped transform the range into a recognisable brand with strong shelf presence, creating a distinctive identity across both retail and online environments.